I am Andy Drinkwater. I have been a Search marketing consultant since 1999, which will take that to over eighteen years expertise as this article is presented (May 2018).
My own aspects of talent lie around Technical Search engine optimization, SEO Auditing and also Reputation Control. My years of knowledge in this specific marketplace provide me lots of experiences that I will be able to share with you below.
There is more about me on my web site here or even on Twitter as well as Facebook.
Search engine optimization consultant, freelance Search engine marketing consultant, independent Search engine optimization expert - no matter what you call them many of them offer a similar benefit - at least should.
In the SEO Marketplace, there are many of businesses that can supply multiple services.
A search engine marketing firm, by way of example, is unlikely to place people at your own business premises, whilst a search engine ranking expert can frequently be situated on-site, leading in-house groups or simply carrying out particular projects.
This is why you should determine which should go well with your business needs! Are you looking for somebody to be sat in your premises, or are the tasks desired able to take place from their office?
There is an incredibly frequent misunderstanding that virtually any consultant, Web optimization or otherwise, are found to be greedy and charge extortionate fees for their services.
Possibly you will find an element of fact to this, but if you consider the key reasons why, it may make sense.
Are you looking for a Search engine optimisation expert?
In most cases a consultant is highly talented in their particular field of Search engine optimization. It might be that you need a professional with exact expert understanding - experience that may not be available from an agency.
You may need a consultant who is greatly experienced in international Optimization techniques, AMP or perhaps technical auditing; one that is perhaps a specialist at site configuration or possibly setting your web site up with Schema.
But alas, you have no ultimate guide that exists which will help you in choosing which degree of assistance you might need. You must recognize your primary goals and objectives and thus figure out who is actually the most appropriate to achieve this for you.
Exactly what should you pay for professional?
All right, a handful of Search engine optimisation consultants do cost over £1000 per day, although you have just as many who ask for 50 % of that who will be just as very highly talented.
You will have to confirm that they are going to be capable to accomplish the duties you may need, and so don’t ever worry about asking them questions as well as for examples of work performed for different clients.
Performing your own investigation
It is easy to try to find a potential SEO specialist online. Take a look at what precisely others have had to say regarding them or if they already have a track record of harmful experiences with different customers.
Try to find Google comments and then social activity. You may tell if an individual could work well together with you merely by getting a feel for them as an individual.
A last thought
The key to figuring out specifically what you need it to try to make a note of all your business needs. Speak with a number of experts and then check precisely how they work in addition to what exactly their fees are like.
Have them in for a meeting - if perhaps that may be difficult for any reason, organize a call on Skype so you can at the very least see them.
It is also usually known that Search engine optimization professionals spend a lot of time at customer workplaces, and so don’t get worried in cases where their place of work address is additionally their house - this is an extremely common practice
Is a Search marketing consultant the suitable fit for your needs? If that is the case then you might find that paying a bit extra from the start, can help you save throwing away money over time.